Written by Ali Waychoff, Reviewed by HILARY DAVIS
Thanks to a wave of fearless millennials — shoutout to Kylie Jenner — dermal fillers such as lip, chin, and cheek filler have become increasingly popular.
The cheeks are looking plump, chins are elongated, and lips are pouty. While dermal fillers are known to smooth out lines and boost volume when injected into the face of clients over the age of 40, fillers are now catering to a new wave of clients — men and women in their 20s.
Same filler, new face
Dermal fillers such as Juvederm and Restylane have been on the market for quite some time. Mostly, they have been catering to issues like facial volume loss, and smoothing out fine lines and wrinkles. Most of those clients are over the age of 40. These days, we’re injecting more and more people in their twenties who are looking to boost volume and create a more contoured and chiseled look.
Injections aren’t surgery, but they can be painful and pricey — so what’s the appeal? Celebrities such as the Kardashians, social media, and magazine articles are to blame for the spike in demand for fillers. Now, with the help of Juvly, it’s more easily accessible than ever to create the enhanced look you’ve always wanted using fillers!
Why are twenty-somethings trying filler?
It can’t be for the wrinkles or volume loss, right? Not necessarily! It’s possible for clients in their 20s to experience wrinkles from every day facial expressions, but the demand for contoured cheeks and fuller lips is the driving force of their visits.
Creating a fuller lip is one of the main reasons for a spike in millennial filler. Products such as Restylane Refyne, Restylane Defyne, Juvederm Ultra, and Juvederm Ultra Plus are smoothing outlines, adding volume, and fixing the structure of lips at any age.